Skip to content

Sign up now: no InFluFlu fee on your first 3 deals. Sign up

The right creators.
The right brands. Found.

Describe the audience you want to reach, in plain words. InFluFlu matches you with the creators and niche pages those people actually follow, on context and audience, not follower count. Brands pay upfront, and everything from brief to payout happens in one place.

How matching works

This is what context looks like

Behind every profile is a life a brief can search: the dog at home, the trip that's already booked, the audience that's 88% parents.

  • Parents · AmsterdamSanne
  • Dog at homeDaan
  • Skincare reviewsYara
  • Read by CTOsRavi
  • Training for a marathonMilan
  • Trip booked: LisbonFemke
  • 88% parentsParents of NLPage
  • 2.1M reachRelatable NLPage
  • Secondhand fashionLot
  • Coffee & cafésBram
  • Plants at homeNora
  • Skates the cityTimo

Matched on who you are, not how many follow you

A brand describes who they want to reach, in plain words. InFluFlu reads the real context behind every creator and page: where they are, what they make, and who actually follows them, on Instagram, TikTok, YouTube, LinkedIn and beyond. The right opportunity lands in front of the right audience, on both sides.

  • Search the way you would describe it: plain words, exact phrases, the niche, format, and audience you need.
  • Brands stop sending DMs into silence. Creators who apply already fit the brief.
  • Creators stop pitching at random. Alerts only fire for offers that match their audience.
  • Follower and engagement numbers are self-reported for now, and fit, not size, decides the match.
How matching works, in detail

The right creator changes with the brief

Brief

“Fill the opening weekend of our Rotterdam lunch spot”

How matching works

Pages, not just people

Not every audience has a face

A huge share of real reach lives on pages, not people: meme accounts, relatable pages, niche aggregators. On InFluFlu they are first-class creators, found by their topic, their format, and the audience they actually reach.

The audience is the asset, not the person.

  • Mark your account as a Page and get found by niche, format, and the cohort you reach, not by a personal brand.
  • Meme, relatable, news, educational, community: a page is usually a blend, and you can be all of them at once.
  • Pages book exactly like any creator: same matching, same secure payment, same approval, same payout.
Sign up your pageFind niche pages

Reach, engagement, and audience details are self-reported for now; verified stats through connected accounts are on the way.

Two sides, one honest marketplace

For creators

Your audience is worth more than a media kit PDF

  • Deals that fit your feed, matched on your real context
  • Paid upfront before you start, released when the brand approves or after five working days of silence
  • Packages brands book directly, at your price and turnaround
  • Verified collabs on your profile, pulled from real finished deals
  • Levels that raise your cut as your track record grows
Sign up as a creatorEverything for creators

For brands

Reach the audience your ads keep missing

  • Creators who applied because it fits, not because you chased them
  • A track record on every applicant: deals done, rating, response speed
  • Pay upfront; the money moves when you approve the work, or after five working days without a response
  • Conversions and ROAS per creator, next to your ad channels
  • Repeat collabs get cheaper: our fee drops each time, and the saving is shared between you and the creator
  • Free to join, free to search: you pay only when you hire, and your budget goes to creators, not a tool
Sign up as a brandEverything for brands

From found to paid in three steps

  1. 1

    Match

    Brands post an opportunity or invite directly. Creators apply, or get an alert when something fits their audience. Context does the filtering before anyone spends a minute.

  2. 2

    Agree

    One brief, one price, clear deadlines. The moment the creator accepts, the full amount is paid upfront.

  3. 3

    Deliver and get paid

    Work is submitted with a watermark, the brand approves, and the money releases. If a brand goes quiet, the deal approves itself after five working days.

The collab menu

Eight ways creators, niche pages, and brands work together here. Every one runs on the same rails: matched on fit, paid upfront, one deal room.

Content dealsSponsored posts on the creator’s own channels.Paid upfrontUGC for your adsContent made for your channels, not theirs.Usage rights built inSeeding & giftingProduct in exchange for honest content, no fee.Pure exchangeEvents & launchesCreators bring their audience to your opening, launch, or festival.Date-basedMasterclassesShare expertise, get coverage in exchange.ScheduledB2B collabsProfessional creators for niche business audiences.Context-matchedRepeat ambassadorsTurn one good collab into a lasting deal.Shared loyalty discountBring your own collabAlready know each other? Use our rails anyway.Paid upfront

The money part is already handled

A good match should not fall apart over invoices and trust issues. So every deal runs on the same rails, for both sides.

Funded before work starts
The brand pays upfront the moment a creator accepts. Nobody starts work on a promise.
Watermarked until approved
Delivered files carry a watermark while the brand reviews. Approval unlocks the originals and the payout together.
Silence cannot stall a deal
No response for five working days means the deal approves itself and the creator gets paid.
Reviews go both ways, blind
Ratings stay hidden until both sides have posted, so nobody scores tactically. Disputes get a real resolution path.

Everything between hello and paid

The everyday layer is included from the first deal, nothing to configure or upgrade into.

Bookable packages

"1 Reel + 3 Stories", fixed price, set turnaround. Brands book a creator the way they book a hotel room.

Verified collabs

Portfolio cases stamped from real released deals. Impossible to self-award, so brands can trust them.

One deal room

Brief, files, chat, deadlines, and the money trail in a single thread. No email archaeology.

Reporting that earns budget

Reach, conversions, and cost per result per creator, in numbers a CFO accepts.

A media kit that lives on your profile

Your stats, packages, and verified collabs on one shareable link, instead of a PDF that goes stale.

Levels and badges

A clean track record raises a creator’s cut and search rank. Badges mean true right now, or they disappear.

Tips

A creator posts about a brand on their own, no deal, nobody asked. The brand can reward it with a tip: unconditional thank-you money that invites more of exactly that. Accept or decline, and it never touches reviews.

Sign up now

Your first 3 deals, fee-free.

Create your account as a creator, brand or agency, set up your profile and tell us who you want to work with. Sign up now and InFluFlu takes no fee on your first three deals.

Free to sign up. No subscription.

  • No InFluFlu fee on your first 3 deals

    A temporary offer for new accounts: InFluFlu takes no platform fee on your first three completed deals.

  • Earn €50 for every person you bring in

    Your account comes with a personal invite link. Share it with the creators, brands and agencies you know, and earn €50 for each of them.

  • Your profile, ready to go

    Fill in your profile, collab menu and preferences straight away, so you are ready for your first deal.